Jennifer is an editor and content strategist, advisor and advocate, board member and speaker. While Jennifer can find stories anywhere, her passion lies in women’s issues, workplace and parenting trends. She is a quotable public speaker and is featured regularly in major media worldwide.
Her co-host Rachael Ellison is an organizational development consultant and certified executive coach. She advises forward thinking companies on best practices for attracting, retaining, and developing top talent. Since establishing her coaching practice in 2009, she has coached hundreds of executives to move from reactive to creative approaches to leadership.
They are both fun and great to listen to on their podcast. You’ll love her energy and enthusiasm for podcasting. She also speaks to the power of all types of content.
We talk about the genesis of Breadwinners and why working women are the vanguard on issues like work-life balance, flexible work, childcare, elder-care, and how employers and employees manage all the things. After 2020 these issues are affecting more women and households that ever.
Find out why Jennifer and her co-host Rachael like podcasting. Jen has a great philosophy regarding guests to ensure a good experience for them. Making her guests feel confident is key. Letting her guests know how great they were helps to ensure they leave the recording session feeling great about contribution their time and information.
Jen has a quote strategy and she explains her process for making it easy. If you aren’t doing this now, give it a try and see if you get good results as well. She also shares what does best for engagement on social media and it wasn’t what I was expecting.
That’s why you implement, measure, refine and implement again.
When we asked Jennifer for a tip or suggestion for anyone thinking of planning or launching a podcast, she explained a great strategy that’s going to make it so much easier, especially for anyone who is new to podcasting. Because life happens, recording ahead is going to guarantee content is ready and means less stress for you.